Atlanta
From brainstorming content ideas to writing post copy, I helped bring the Emmy-winning TV series Atlanta to life on social media.
As the only Copywriter on the team, I got to watch episodes before they aired and teamed up with Art Directors and Creative Directors to work with stills and create original assets that hit just as the episode dropped. My job was to take the show’s bold voice and make it work for social, keeping fans engaged as they scrolled. Whether it was playing off inside jokes, coming up with GIFs, creating hype around events, or launching awareness campaigns – every week I helped spark conversations and kept Atlanta in the spotlight.